1. Principality’s latest HPI report makes a home in the headlines
This week we’ve been getting the word out about our client Principality’s latest quarterly report which highlights some big changes to the housing market.
According to the new House Price Index, the average house price in Wales has increased to £249,076, a 9.9% increase from last year and a 1.3% increase from the previous quarter. However, with cost of living pressures and high interest rates, a market slowdown is expected.
We arranged for Shaun Middleton, Head of Sales for Principality, to discuss the changes on BBC Radio Wales and Global Radio, and secured a range of coverage for the report in titles including Mortgage Finance Gazette, Insider Media, ITV News, Business News Wales, and the Property Reporter to name a few.
![](https://workingword.co.uk/wp-content/uploads/2023/01/Untitled-design-5-1024x1024.png)
2. Starting the Final countdown
![](https://workingword.co.uk/wp-content/uploads/2023/01/2021-12-11-Haverfordwest-v-Bala-Town-35-min-1024x683.jpg)
Previewing the Football Association of Wales’ showpiece Nathaniel MG Cup final (a tournament involving all mens league clubs in Wales) we were on the end of an interesting conversation with former Cymru international (and Euro 2016 squad member) David Edwards who was talking ahead of starring for Bala Town against Cymru Premier rivals Connah’s Quay Nomads in tomorrow’s final. David moved on from the big game to discuss at length the current state of Cymru international football and who he thinks should captain the men’s team next following Gareth Bale’s recent retirement. You can catch David’s comments in the North Wales Live coverage we secured here along with match info on how to attend.
3. Planting seeds of innovation with Media Cymru
Media Cymru’s aim is to turn Cardiff Capital Region’s media sector into a global hub for media innovation with funding rounds, training, research, and much more.
This week we’ve been getting the word out about the first round of seed funding available through Media Cymru’s Innovation Pipeline where creative freelancers and SMEs across Wales with groundbreaking ideas for the media sector can apply for up to £10,000 of funding. They’ll also have access to expert support from the Media Cymru consortium and the chance to progress to apply for additional funding in the future.
We secured coverage in Televisual, TVB Europe, Insider, Business News Wales, and The Knowledge to name a few.
![](https://workingword.co.uk/wp-content/uploads/2023/01/Media-Cymru-Launch-event-Oct-22-1024x572.jpg)
4. Driving forward the take up of EVs with MG Europe
We loved telling the story of the Electric Car to Qatar, which captured the imaginations of football fans worldwide during the World Cup.
MG Europe since asked us to create a highlights film of the epic journey to showcase the performance of the MG4 EV and debunk myths and misconceptions in the toughest test any electric vehicle could take. Morris – as the group nicknamed the car – travelled 18 days across 17 countries and 3,800 miles of challenging terrain. Not bad!
Our film was shown at the MG Europe Dealers conference and on the MG Europe Youtube channel.
5. A flying start for children in the Vale…
This February, children aged up to four in Vale of Glamorgan Flying Start areas are being given the opportunity to join a series of free fun family events designed to boost their communication skills and confidence.
Flying Start, a Welsh Government funded initiative aiming to provide support to families to give children a ‘flying’ start in life, is running four events for children and their families throughout the month of February. From a Teddy Bears’ Picnic to a Natter and Nibble, each event will offer various activities filled with storytelling, songs, and socialising for children.
The activities are being held as part of the Talk With Me Siarad Gyda Fi campaign, which aims to share speech, language, and communication skills advice with parents and those caring for children aged between 0-5. We’ve secured coverage for these events, including in the Glamorgan Star, Cowbridge and Penarth news hub.
![](https://workingword.co.uk/wp-content/uploads/2023/01/Flying-Start-events-will-help-parents-and-carers-to-boost-communication-skills-and-confidence-of-children-aged-0-4-1-1-1024x683.jpg)