The Week That Was #343

1. Car to Qatar crew score big with the UEFA

We told you last week how our story on four Wales fans driving an electric car to Qatar secured coverage everywhere from BBC, ITV, Mail Online and more. Fast forward a week and Morris the EV Car is well on its way to Doha, having passed France, Luxembourg, Switzerland, Italy, Austria and Serbia. As well as taking in the breathtaking views of Stelvio Pass, the Dolomites and Wörthersee lake, the team visited the UEFA headquarters in Switzerland. The UEFA website covered the journey so far, and their mission to demonstrate the power of electric vehicles in tackling climate change in Wales. Some famous faces joined the original crew – former Wales players Joe Ledley and Danny Gabbidon, which secured further coverage with Nation CymruFollow our daily films of the journey on Twitter, Facebook, Instagram, LinkedIn and TikTok. 

2. Bisley gifts staff 51% of company in legacy move

We’ve been working with office furniture designer and manufacturer Bisley for a couple of years now and during that time there has been so much to discuss with the media.  Good timing: with the pandemic turning changing the way many of us work. All of this disruption and change has meant we have had so many ideas to work with in order to put Bisley at the centre of the debate when it comes to the evolution of the workplace. However, this week we had a very different Bisley story on our hands, when we shared the incredible news that Bisley were gifting staff with 51% of the company in a legacy move by Bisley owner, Mr Tony Brown, as he looks to secure his succession plan and the long term future of Bisley and its employees. The story was received well by media, featuring in Business Live, Insider and The Manufacturer among other titles.

3. Global export success for Cardiff manufacturer

As part of our exports campaign with the Welsh Government, we’ve been shining a light on successful Welsh exporters including Cardiff medical device manufacturer, Eakin Surgical. The company has expanded into the Middle East for the first time after securing a contract in the region with the help of the Welsh Government and is on track to triple its export figures over the next five years.

We’ve secured widespread coverage including on Business LiveBusiness News Wales and Wales Business Insider. Watch this space as we’ll share the accompanying film soon.     

4. Talking body image with Aesthetic Medicine magazine

Following the launch of the Health & Social Care Committee’s report on the impact of body image on physical and mental health, which laid a lot of criticism at the door of the aesthetics sector, we penned an op-ed on behalf of Dr Ana Cristina Diniz Silva for Aesthetic Medicine magazine. Dr Silva who leads the MSc in Cosmetic Medicine at online learning provider, Learna, discusses the role of the sector in the body image debate and the incoming regulation that looks to address many of the deficiencies of a largely unregulated industry.

Read the feature here on pages 14, 15 and 16 of the brand new issue of the magazine.

5. Changing the narrative of mental health therapy alongside entrepreneur Siwan Jones

This week we had the pleasure of sharing the inspiring story of Big Ideas Wales entrepreneur, Siwan Jones, who has launched a bilingual book subscription service that encourages readers to explore their mental wellness through the bibliotherapy. During our meeting at the heart of Bangor University’s MSparc studios, Siwan sat down to discuss the art of bibliotherapy alongside how her own personal experience with mental health urged her to launch Swyno. She also gave us a sneak peek at the first Swyno immersive boxes launching this month. You can read more about Swyno’s brimming bibliotherapy business over on Business News Wales.