The Week That Was #355

1. New TV ad shows the power of exports

This week, we shared a new TV ad we have been working on with the Welsh Government to highlight how exporting can transform businesses for the better.

Featuring interviews with the MDs of two successful Welsh exporters – Steve Goldsworthy of Zip-Clip and Laura Mallows of Mallows Beauty – the ad explores how export growth, achieved with support from the Welsh Government, has helped boost their businesses: opening them up to new markets, inspiring innovation, and linking them up with distributors across the globe.

You can catch the film on Business Wales’ social media channels and on TV on Channel 4, ITV and Sky.

2. A sneak peek at new Welsh feature film coming Sŵn

The team from Gwledd/The Feast, the most successful Welsh-language feature film are back with a new feature, and wanted us to give Wales and the world the exclusive preview on it through handling the trailer release.

Y Sŵn tells the story of the establishment of  S4C and the tumultuous period in Welsh cultural and political history that led to a crisis at the heart of Westminster and Whitehall and Wales’ most famous hunger strike.

We felt the premiere of the trailer was the perfect matchup for our friends at Nation.Cymru. You can read their piece on the film (and watch the trailer!) here.

3. Spotlighting the pioneering project to improve cancer outcomes in Wales

Transnasal Endoscopy has the potential to bring better cancer outcomes to Wales.

To understand how, we created a film with Moondance Cancer Initiative to showcase its introduction to Wales.

Speaking to Dr Hasan Haboubi, the pioneer for this Moondance funded project, this procedure has proven a range of benefits across two Welsh health boards and we’ve no doubt it will be just as transformational for others. Watch the film to find out more.

4. ‘Here to help’ the cost-of-living crisis in Wales

In our work with the Welsh Government on their cost-of-living campaign, we helped reveal that over 30,000 people in Wales sought financial help over the Christmas period.

The Discretionary Assistance Fund made cash payments of £2.36m in December alone. The Welsh Government’s ‘Here to Help’ campaign encourages the public to get in touch with Advicelink Cymru, who can offer advice and check what support you are eligible for.

We shared these stark new statistics, securing coverage in communities across the country thanks to The South Wales Argus, The Western Telegraph, Leader Live and more.

5. Banking on Wales’s start up scene

For the past decade, the British Business Bank has been helping over 4,400 entrepreneurs in Wales realise their start-up dreams by providing Start Up Loans worth more than £44m. This week we helped the Bank’s Start Up Loans programme announce the impressive milestone of delivering 100,000 loans across the UK, with more than £941m provided to small businesses. You can see coverage on Business News Wales, Insider Media and Wales 247. And in a busy week for the British Business Bank, we also shone a light on one of the small businesses supported through the scheme.

Welsh art collective ink. is opening a new gallery space in a disused department store in Colwyn Bay and in doing so is hoping to break down barriers for artists and shake up the traditional gallery world by moving into NFTs and the Metaverse. So far coverage has been achieved in Wales247 with more to follow.