1. Mab Gwalia: challenging for change.
A manifesto. A movement. Challenging for change.
That’s Mab Gwalia and our team are proud to have been at the heart of Michael Sheen’s new fund, fighting for fairness.
A brand as ancient as the Welsh hills. Films filled with passion and purpose. Pieces on the people making a direct difference in the community.
2. From Paris, with Celtic Spirit.
The beauty of West Wales and East Ireland is common knowledge has now reached the eyes and ears of our French neighbours. Our team co-ordinated a trip for Le Monde, one of France’s biggest national dailies, to venture on a weeklong cross-country trip on across the Celtic Routes, a cross Irish Sea tourism initiative between West Wales and East Ireland. Exploring the history, culture, and breath-taking scenery of Carmarthenshire, Pembrokeshire, Ceredigion, Wexford, Wicklow, and Waterford under crisp and blue winter skies, Thomas Doustaly at Le Monde threw himself into a Celtic adventure and fell in love with its rugged and unspoilt coastlines and landscapes. Check out his glowing review on Le Monde online, with the print edition expected imminently.
3. Bagging a BBC spread for Moondance Cancer Initiative funding.
From a frontpage BBC spot to the Daily Mail, news that Moondance Cancer Initiative is funding a pioneering blood test for Swansea Bay University Health Board has hit headlines this week. In a first for Wales, the funding provided by Moondance for the work led by Professor Dean Harris, will enable patients who have recovered from bowel cancer to receive a blood test which will check that the disease hasn’t returned. We secured coverage for our client across the BBC on news online, Cymru Fwy, Radio Cymru and Radio Wales, with the story also covered in print and online with the Daily Mail.
4. Showcasing Wales’s economic resilience.
The past month has been a busy one for our client, the British Business Bank. Not only did they mark the milestone of providing 100,000 Start Up Loans to businesses across the UK, they also published their annual Small Business Finance Markets report. The report showed that Wales has seen the highest small business growth rate in the UK, despite a challenging economic climate. We secured coverage of the report’s findings in the Western Mail, Business-Live and Business News Wales. We also helped shine a light on ink. Gallery, a new art collective in North Wales that’s overhauling the traditional gallery scene, thanks to a Start Up Loan from the Bank. Check out the story in the Daily Post and North Wales Pioneer.
5. Asking influencers to Talk With Me.
Working in communications, it’s safe to say that the Working Word team like a natter. It’s just one of the reasons we’re proud to promote the Welsh Government’s Talk With Me campaign, to help spread the word that when you talk and play with your little one, you light up their mind and help their brain to grow. We’ve now been joined by parenting influencer and mum of two, Talia Price (a.k.a girlaboutsouthwales), who has brought Talk With Me’s advice to life with the help of little Mason and Charlie. Check them out here.