Case Study

Estyn: Ready Already

Working Word delivered a bilingual, integrated, PR, film and social media campaign targeting staff at schools, colleges and pupil referral units to offer transparency on Estyn’s inspection process and to debunk recurring misconceptions about inspections. Objectives Create a high impact bilingual campaign explaining the inspection process and shifting perceptions of the inspection experience. Highlight throughout …

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Itec: Jobs Growth Wales+

In March 2022, Wales based skills and training provider Itec announced that they were one of 13 organizations contracted to deliver the Welsh Government’s £200m Jobs Growth Wales+ (JGW+) as a part of the Young Persons Guarantee. JGW+ gives 16-19 year olds living in Wales the skills, qualifications and experience they need to begin their …

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Celtic Routes

The Celtic Routes project is a cross-Irish Sea set of collaborative counties in Ireland (Wicklow/Wexford/Waterford) and Wales (Pembrokeshire/Ceredigion/Carmarthenshire) who formed a partnership to deliver a tourism heritage project aimed at bringing Celtic culture, spirit and soul to new audiences, showcasing the ancient relationship between the two countries. We led on PR, media relations and social …

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Moondance Cancer Initiative

Moondance Cancer Initiative find, fund and fuel brilliant people and brave ideas to make Wales a world leader in cancer survival. The not-for-profit, philanthropically funded organisation aims to accelerate significant and sustained improvement in cancer survival outcomes over the next 10 to 15 years in Wales. We boosted Moondance’s visibility with targeted PR, orchestrated media …

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British Business Bank

The UK government’s economic development bank. Its mission is to drive sustainable growth and to enable the transition to a net zero economy, by improving access to finance for smaller businesses. In 2021 the Bank engaged Working Word to start communicating specifically with audiences in Wales for the first time. We launched the Bank to …

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Wales Broadcast Archive

We launched this innovative project to digitise half a million clips from the history of Welsh broadcasting and make them available to the public. Based at The National Library of Wales in Aberystwyth, it’s the first national broadcast archive in the UK and includes an interactive exhibition where the public can watch and listen to …

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