In March 2022, Wales based skills and training provider Itec announced that they were one of 13 organizations contracted to deliver the Welsh Government’s £200m Jobs Growth Wales+ (JGW+) as a part of the Young Persons Guarantee. JGW+ gives 16-19 year olds living in Wales the skills, qualifications and experience they need to begin their …
The Celtic Routes project is a cross-Irish Sea set of collaborative counties in Ireland (Wicklow/Wexford/Waterford) and Wales (Pembrokeshire/Ceredigion/Carmarthenshire) who formed a partnership to deliver a tourism heritage project aimed at bringing Celtic culture, spirit and soul to new audiences, showcasing the ancient relationship between the two countries. We led on PR, media relations and social …
Moondance Cancer Initiative find, fund and fuel brilliant people and brave ideas to make Wales a world leader in cancer survival. The not-for-profit, philanthropically funded organisation aims to accelerate significant and sustained improvement in cancer survival outcomes over the next 10 to 15 years in Wales. We boosted Moondance’s visibility with targeted PR, orchestrated media …
We partnered with our agency pals at SBW on an integrated campaign for the Welsh Government – spreading the word on the financial support available to people in Wales during the cost of living crisis. We ran an influencer campaign and a media relations programme directing audiences to Advicelink Cymru, allowing people in Wales to …
Welsh Government: Here to Help with the Cost of Living Read More »
The aim of our campaign, #TimeToPlay, was to increase awareness about Playful Childhoods as the go to organisation for children’s play in Wales and included a survey-led press release, curated media package, vox pop films and a paid for social media campaign. We have also been filming a documentary capturing the essence of play and …
Back in the Game. That’s what we aimed to encourage and motivate people across Wales to do in 2021. To return to exercise as lockdowns lifted through an inspirational and informative multi-channel integrated campaign. Objectives Motivate people to be active Give people confidence to safely return to exercise and sport as restrictions ease Raise awareness …
In 2021, the Deputy Minister for Climate Change announced that the Welsh Government had partnered with Coed Cadw to give every household in Wales the chance to plant a tree as part of a commitment to tackle climate change and kickstart the creation of a National Forest for Wales. Following a successful pilot phase in …
To help position Carmarthenshire as the cycling hub of Wales, we created digital ads across YouTube, Facebook and Instagram. The adverts promoted Carmarthenshire as THE place to go cycling by using a short, highly visual film of the county’s best routes. To reach the most relevant audience, the ads targeted people interested in cycling, sports, …
Discover Carmarthenshire: Digital advertising for Wales’ cycling hub Read More »
The National Lottery wanted to celebrate decades of changing lives through contributing millions of pounds to good causes in the Wrexham and Flintshire areas by launching a campaign championing local extraordinary people. Objectives Create a launch film and 6 hero films suitable for multi platforms covering the main areas of interest – arts, sport, heritage …
National Lottery: Wrexham and Flintshire’s National Lottery Lifechangers Read More »
After seeing increased levels of pesticides in Welsh waters, Dŵr Cymru Welsh Water launched the PestSmart campaign in 2018 to raise awareness of the environmental impact of incorrectly using, storing or disposing of pesticides. Originally targeting professional pesticide users like farmers and growers, in 2020, Dŵr Cymru brought us on board to create an integrated …
Working Word
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